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Fierce Thinking

Branding and strategy

It’s not often you get to create a brand from scratch, launch it and then see it translate into the most successful year ever for the business. Underpinning the new brand is our overarching concept, Fierce Thinking – a philosophy that speaks to the agency’s determination to challenge convention while acting as the catalyst to a seismic cultural shift within the agency.

Graphis: Branding (Gold & Silver), Communication Arts: Award of Excellence, Drum: Best Rebrand (Silver) and Strategy of the Year.